Strategy
-
How to Create a Sustainable Writing Business
Turning your writing into a full-time business isn’t just a dream—it’s a strategy. Trust me, I thought it was, until I got serious. Many writers start by juggling their craft with other commitments, but the key to long-term success is learning how to create a sustainable income. I learned how to make my business more sustainable from a friend of mine – she really changed how I think about my business (for the better) as a whole, whether you’re a writer or not. If you want to transition from a side hustle to a full-time writing career, here’s how to build a writing business that lasts. 1️⃣ Define Your Writing…
-
End of January? Don’t Worry! How to Kickstart Your Writing Goals for 2025
It’s the end of January, and maybe your writing goals haven’t gotten off the ground yet. If I’m honest, I know exactly how you feel. I had flu for three weeks over Christmas, and for the whole of January, I feel like I’ve been trying to catch up to no avail. It’s been really frustrating but it’s so important not to let it stop you from making progress. If you’ve found yourself still stuck in the planning phase, have no plans at all, or are struggling to find the time and energy to write, you’re not alone. It’s easy to feel behind when everyone around you seems to be setting…
- Blogging, Business, Strategy, Writing, Writing Advice and Guidance, Writing Resources, Writing Skills
Evergreen Content 101: Building a Strong Foundation for Your Brand
In the fast-paced digital world, content trends come and go. But what if you could create something that continues to deliver value long after it’s published? That’s the power of evergreen content. In this post, we’ll talk about what that is, and how it can help your business and help you build a foundation for your brand. What is Evergreen Content?Evergreen content refers to material that remains relevant and valuable over time, regardless of trends or current events. It’s the kind of content that people will continue to search for, read, and share months—or even years—after it’s created. Topics like “How to Start a Blog,” “Tips for Saving Money,” or…
-
How to Handle Multiple Ghostwriting Projects Without Losing Your Mind
As a ghostwriter, managing multiple projects at once is often a given. Whether you’re juggling several books, articles, or other forms of content, keeping everything organised while maintaining the quality your clients expect can feel overwhelming. But with the right strategies and mindset, it’s possible to stay on top of your work, reduce stress, and even thrive. In this blog post, we’ll explore how to handle multiple ghostwriting projects without losing your mind – I’ve been doing this for 8-9 years so while I’ve made mistakes along the way, I’m a pro at handling multiple projects! 1. Create a System to Track Projects and Deadlines 📅 One of the best…
- Blogging, Business, Confidence, Mindset, Strategy, Writing, Writing Advice and Guidance, Writing Resources, Writing Skills
The Growth Formula: Writing Consistently for Personal and Professional Success
In the fast-paced world of content creation, entrepreneurship, and storytelling, the secret ingredient to success is often overlooked: consistency. Whether you’re crafting novels, developing business proposals, or creating content, showing up regularly can make all the difference. Consistency isn’t just about discipline—it’s about creating a framework that supports your creativity, builds your confidence, and fuels your growth. Consistency is something I struggled with for a long time because there are certain things I struggled to priortise. I’ve been working hard to get better at that! Let’s talk about why a consistent writing routine is essential and how it can lead to both personal and professional success. Why Writing Consistency Matters…
- Blogging, Business, Confidence, Mindset, Strategy, Writing, Writing Advice and Guidance, Writing Skills
Your Roadmap to Clarity: How to Plan Your Next Writing Project
Starting a new writing project can feel exhilarating and overwhelming all at once. The excitement of diving into fresh ideas often clashes with the daunting task of organising those thoughts into a cohesive plan. There was a time when this just felt like a non-starter for me. Whether you’re drafting a novel or your next nonfiction book, creating a blog series, or developing content for your business, having a clear roadmap can make the process smoother and more productive. But what if you could approach your next writing task with clarity and confidence? That would be awesome, right? In this post, I’ll talk through the steps I take when I’m…
-
How to Align Your 2025 Vision: A Cohesive Business and Writing Strategy for Success
As we approach the new year ahead, there’s a collective energy around setting fresh intentions, refining goals, and mapping out success strategies for the months ahead. I’ll be honest, in the beginning, I didn’t see my writing as a business which meant the plans I made weren’t strategic enough. Now, things have changed for me! If you’re a business owner and writer, creating a unified vision that aligns your business and writing aspirations is essential. Not only does this approach give you a stronger sense of purpose, but it also helps you harness your energy effectively so that each area supports the other, moving you closer to achieving sustainable growth…
-
How to Craft Your Results-Driven Call to Action
When it comes to writing content that encourages your readers to engage, take action, and connect with you, the Call to Action (CTA) is your secret weapon. I’m sure you’ve heard the term CTA – I heard about it long before I implemented it but that’s because I didn’t really understand how, or its importance. Whether you’re selling a product, offering services, or simply asking your audience to sign up for a newsletter, crafting your CTA can make all the difference between a passive reader and an active participant. But how do you craft a CTA that actually gets results every time? Let’s break it down. 1. Know Your Audience’s…
-
How to Write Content that Instantly Grabs Your Audience’s Attention
Have you ever sat down to write a piece of content, poured your heart into it, and then… nothing? 😕 No engagement, no comments, no likes—just radio silence. If you’ve experienced this, you’re not alone. This still happens in my group today – not everyone comments or likes everything you post. One of the biggest struggles for writers and content creators is crafting content that not only resonates but grabs their audience’s attention from the get-go. It’s an ongoing learning curve as markets change! I get it, there’s nothing worse than putting time and effort into writing only to have your audience scroll right past it. The reality is, that…
- Business, Confidence, Mindset, Strategy, Uncategorized, Writing, Writing Advice and Guidance, Writing Resources, Writing Skills
Kick Imposter Syndrome to the Curb
Imposter syndrome is a term that many of us are all too familiar with. Personally, it’s something I’ve always battled with, especially as a business owner. I’m so good at helping others and yet, I sometimes feel I’m not cut out for entrepreneurship. If I’m entirely honest – this is B*LLSH*T!!! because I have lots of skills, qualities, experiences, and qualifications that need to be shared – but this post isn’t about me, it’s about you and how you can deal with it. For clarity, we will relate imposter syndrome to your writing (even though it applies to all aspects of your life). Imposter syndrome is basically that nagging feeling…
